Register your brand on VOX. Shepherd users can follow you and get notified when you have new content - so they're ready to react and earn from day one.
Build a direct connection with your audience. When you have content, they're the first to know.
Create your creator profile. Add your brand name, logo, and what kind of content you create.
Shepherd users browse and follow creators they care about. Your followers grow organically.
When you have new content with a response value pool, your followers get a push notification in Shepherd.
Followers are first to react. They earn CPC, you get immediate, honest feedback from your core audience.
Build your VOX presence and connect directly with engaged users.
Skip the algorithms. When you have content, your followers are notified directly through Shepherd.
Your most engaged fans react first. Get immediate sentiment data from people who actually care about your content.
Users who follow you are invested in your success. They earn when they react, you learn what they really think.
Tease upcoming content. Let followers know when to tune in so they're ready to engage the moment it drops.
See how many people follow your brand, how they react to your content, and track sentiment over time.
Registered creators get a verification badge in Shepherd. Users know they're following the real deal.
Reward followers who react first with a CPC multiplier. Incentivize engagement from your core audience.
Define how long the early bird window lasts. First 2 hours? First 24 hours? First 1000 reactions? You decide.
Early reactors get 1.1x to 1.5x on their CPC share. Higher multipliers mean more incentive to follow you.
Followers see the "Early Bird" badge in Shepherd and know they'll earn more by reacting quickly.
Pool: $100,000 | Early Bird: First 2 hours = 1.2x multiplier
If 1,000 people react in the first 2 hours, they each earn $120 instead of $100.
Later reactors still earn - just at the standard 1x rate.
Announce upcoming content in advance. Build anticipation and ensure your followers are ready.
Schedule your content drop for any future date and time. Perfect for product launches and premieres.
Give followers a preview. Title, description, pool size - build hype before the drop.
Shepherd sends "Upcoming" alerts. Followers can set reminders to be ready when it goes live.
Content goes live at the scheduled time. Followers get "NOW LIVE" push notifications instantly.
Know when your YouTube video has a commercial break? Upload your own content to show during ads. Promote your merch, partner brands, or just make your audience laugh.
Upload a short video (15-60 seconds). Promote your merch, a sponsor you actually like, or a funny bit for your community.
Tell us when your video has ad breaks. We sync your custom content to show at exactly the right moment.
Shepherd alerts your followers: "Ad break incoming - watch [Creator]'s custom ad instead!" One tap to switch.
Fans react to YOUR content during ads. They earn CPC, you get feedback on your promo, and nobody watches boring ads.
"New hoodie just dropped! React if you'd cop." Get real feedback on your merchandise before you print 10,000 units.
Actually have a sponsor you believe in? Show their ad during YOUR ad break. Your audience trusts you more than random brands.
"Ad break? Time for a blooper reel!" Make your community laugh at your expense. Turn boring ad time into content.
Promote your other videos, upcoming streams, or second channel. Your ad break, your billboard.
Feature your top supporters. "This ad break brought to you by [Patron Name]." Make your community feel special.
"Quick poll during the ad: What game should I play next?" Turn passive waiting into interactive engagement.
Upload your video, tell us the timestamps where mid-roll ads appear. We notify followers via Shepherd when the ad break hits.
Trigger ad breaks manually or via integration. When you run ads, Shepherd instantly shows your custom content to followers.
Your followers watch YOUR content instead of random ads. They earn CPC for reacting. You get sentiment data on your promos.
When users open Shepherd, they see notifications from creators they follow. New content, upcoming streams, and active response pools - all in one place.
3 new from creators you follow
New Super Bowl ad just dropped! Be one of the first to react.
Tomorrow 6PM: New menu item reveal. Follow to get early access.
Thanks for reacting! Pool closes in 2 hours - 847 reactions so far.
Join VOX and let Shepherd users follow your content
We'll review your application and get back to you within 24-48 hours.